← Back to Home

Privacy Policy

Last updated: February 15, 2026

1. Introduction

At PLUSH ("Company," "we," "us," or "our"), we take your privacy extremely seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services. We understand the sensitive nature of the content creation industry and are committed to protecting your identity and personal data.

2. Information We Collect

Personal Information

We may collect the following personal information:

  • Full legal name (kept strictly confidential)
  • Email address
  • Phone number
  • Date of birth (for age verification)
  • Government-issued ID (for verification purposes only)
  • Payment information (bank details for payouts)
  • Tax identification information (as required by law)

Creator Alias Information

For your protection, we create and maintain:

  • Stage name / alias
  • Creator persona details
  • Content and media files

Automatically Collected Information

  • IP address
  • Browser type
  • Device information
  • Usage data and analytics

3. How We Use Your Information

We use the collected information to:

  • Provide and manage our services
  • Verify your identity and age
  • Process payments and payouts
  • Communicate with you about your account
  • Protect your identity through alias management
  • Comply with legal obligations
  • Improve our services

4. Information Sharing and Disclosure

We do NOT sell, rent, or share your personal information with third parties for marketing purposes.

We may share information only in the following circumstances:

  • Service Providers: With trusted partners who assist in operating our business (payment processors, etc.), bound by confidentiality agreements
  • Legal Requirements: When required by law, subpoena, or legal process
  • Protection: To protect our rights, privacy, safety, or property
  • Consent: With your explicit consent

5. Data Security

We implement robust security measures to protect your information:

  • End-to-end encryption for sensitive data
  • Secure servers with restricted access
  • Regular security audits
  • Employee confidentiality agreements
  • Two-factor authentication where applicable
  • Secure file storage for content

Your real identity is never publicly associated with your creator alias. We maintain strict separation between your personal information and your public persona.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Upon termination of services:

  • Content is returned or deleted per your request
  • Financial records are retained as required by tax law
  • Personal data is securely deleted within 90 days

7. Your Rights

You have the right to:

  • Access: Request a copy of your personal data
  • Correction: Request correction of inaccurate data
  • Deletion: Request deletion of your data (subject to legal requirements)
  • Portability: Receive your data in a portable format
  • Objection: Object to certain processing of your data
  • Withdrawal: Withdraw consent at any time

To exercise these rights, contact us at privacy@plush.la

8. Cookies and Tracking

Our website uses cookies and similar technologies to improve user experience and analyze site traffic. You can control cookie preferences through your browser settings.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies.

10. Children's Privacy

Our services are strictly for individuals 18 years of age or older. We do not knowingly collect information from anyone under 18. If we discover we have collected information from a minor, we will delete it immediately.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data in accordance with this privacy policy.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes via email or through our platform. The updated policy will be effective upon posting.

13. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

Email: privacy@plush.la

General Inquiries: hello@plush.la